• Our booking engine at tickets.railforums.co.uk (powered by TrainSplit) helps support the running of the forum with every ticket purchase! Find out more and ask any questions/give us feedback in this thread!

Branson overrules VTWC - Daily Mail once again to be available onboard

Status
Not open for further replies.

pemma

Veteran Member
Joined
23 Jan 2009
Messages
31,474
Location
Knutsford
The Guardian said:
Virgin Trains has stopped selling the Daily Mail on its rail services after deciding that the newspaper was “not compatible” with the company’s brand or beliefs.

Virgin Trains operates the west coast mainline, which includes trains from London to Manchester, Liverpool, Birmingham and Scotland.

The Daily Mail was one of a limited collection of newspapers and magazines that the train operator sold in its on-board shop and gave away to passengers in first class.

But in an internal memo, it told staff that it would stop stocking the title, saying its employees had raised concerns “about the Mail’s editorial position on issues such as immigration, LGBT rights and unemployment”.
https://www.theguardian.com/busines...stop-carrying-the-daily-mail?CMP=share_btn_tw

And guess who's unhappy about it

Nigel Farage said:
We are heading in a worrying direction. Banning things because you don’t like them solves nothing.
https://twitter.com/Nigel_Farage
 
Sponsor Post - registered members do not see these adverts; click here to register, or click here to log in
R

RailUK Forums

Bletchleyite

Veteran Member
Joined
20 Oct 2014
Messages
97,783
Location
"Marston Vale mafia"
Nobody is banning anything, a private business have simply chosen not to sell a particular thing. Nothing stopping it being purchased elsewhere. If they blocked its website on the Wifi that would be a bit much (much as I hate it), though I doubt they would do that.

Mind you:
dailymail-3-752x501.jpg
:)
Anti Daily Mail sticker found on some trains, put there by passengers
 

pemma

Veteran Member
Joined
23 Jan 2009
Messages
31,474
Location
Knutsford
Nobody is banning anything, a private business have simply chosen not to sell a particular thing. Nothing stopping it being purchased elsewhere.

Indeed, they are choosing not to sell it. Many Liverpool based newsagents have chosen not to sell The Sun because it's unpopular locally but that doesn't mean the minority who do want a copy can't get hold of it.
 
Last edited by a moderator:

Simon11

Established Member
Joined
7 Nov 2010
Messages
1,335
The campaign by Stop Funding Hate would have had an impact here.
 

theblackwatch

Established Member
Joined
15 Feb 2006
Messages
10,713
I find it quite ironic, but unsurprising, that Farage is going on about bans (when one hasn't occurred) solving nothing, yet he supported a ban on Muslim travel by Trump.

Personally, I do feel it's time the Mail was banned for inciting racial hatred.
 

AlterEgo

Veteran Member
Joined
30 Dec 2008
Messages
20,167
Location
No longer here
The Mail don’t like gay rights and parity of esteem very much which would put them not too far from Souter.

Pointless stunt by Virgin. The Mail is a terrible paper but don’t think for a second this isn’t PR.
 

Tetchytyke

Veteran Member
Joined
12 Sep 2013
Messages
13,305
Location
Isle of Man
BA stopped carrying it because the Mail wanted to start charging for copies that were previously given to BA for free.

I bet the same thing is happening here, but Virgin are exploiting it as a way to divert attention from their shenanigans on East Coast and their double shenanigans at Virgin Healthcare.
 

mpthomson

Member
Joined
18 Feb 2016
Messages
966
The campaign by Stop Funding Hate would have had an impact here.

Highly unlikely, Branson is far too astute a businessman to take into account a very hypocritical lobbying organisation like Stop Funding Hate, he'd be calling them out hard for it.

I suspect Arctic Troll is much closer to the truth.
 

burneside

Member
Joined
12 Sep 2011
Messages
231
Location
Isle of Dogs, London
This works both ways. When Paperchase was criticised for doing a promotional deal with the DM last year, and then issued a pathetic grovelling apology, I took it that, as a reader of the Mail, they would no longer want my custom. Since then Scribbler has benefited from the purchases I would have made at Paperchase. When businesses get involved in politics they should realise that they risk alienating a large part of their customer base.
 

Up_Tilt_390

Member
Joined
10 Oct 2015
Messages
923
I didn't even realise that Virgin sold The Daily Mail on their trains. Then again I've only ever came across the Financial Times and The Times at a First Class Longue, so I don't expect it to be sold there. Virgin's reasoning is that the Daily Mail isn't compatible with it's brand beliefs. I don't really care, I've never bought the thing, and I never read it online either. It's one of only two mainstream papers that I know of that I just can't trust at all to tell me anything truthful. The Sun is even worse though, so I'm hoping Virgin aren't selling that either. Especially not on the Liverpool trains.

I find it quite ironic, but unsurprising, that Farage is going on about bans (when one hasn't occurred) solving nothing, yet he supported a ban on Muslim travel by Trump.

Strictly speaking, it wasn't a ban on Muslim travel, it was a ban on anybody travelling from a selection of Muslim-majority countries that were deemed to be 'linked to terrorism'. Any Muslim not from any of those countries could travel as usual for the most part. Don't get me wrong, it was still a stupid policy (I mean how could Saudi Arabia, a huge financial backer of terrorism, not be on that list?), and it's no surprise Farage would've supported it since even he didn't understand it himself. Bet even the Daily Mail bought into it as well just to get sales, I mean it's not exactly renowned for it's truth-telling.
 

WatcherZero

Established Member
Joined
25 Feb 2010
Messages
10,272
Announcement in January Aslef Journal from Virgin communications chief that they wernt stocking it due to the papers views on LGBT, Immigration and the unemployed. Possibly a bit of a PR own goal, spinning a commercial decision as good news. The official line is they were reducing the newspapers sold to the 3 biggest sellers to save shelf space (Times, Mirror and FT) and that only one copy of the Daily Mail was sold for every 4 trains operated. East Coast has apparently never stocked the paper.
 

Edgeley

Member
Joined
27 Jul 2017
Messages
95
Location
North West
I suspect Virgin passengers (Remain-type business people, public sector managers, students etc) are not a key Daily Mail demographic.

Coming just after the East Coast bail-out, however, Branson's virtue posturing makes him even more obnoxious than usual.
 

Starmill

Veteran Member
Fares Advisor
Joined
18 May 2012
Messages
23,359
Location
Bolton
They print almost nothing but lies, and this has been getting worse recently, and it's likely that as a result their popularity among VT customers has fallen. It's therefore only sensible that an unprofitable, unpopular product is no longer stocked.
 

thenorthern

Established Member
Joined
27 May 2013
Messages
4,114
Just seen this.

Virgin West Coast train firm stops selling Daily Mail

Virgin Trains has announced that it is going to stop selling the Daily Mail newspaper on its West Coast trains.

A spokesperson for Virgin said it regularly reviewed products sold on its trains, adding that "after listening to feedback from our people" it decided to stop stocking copies of the paper.

A Daily Mail spokesman called the decision "disgraceful".

Last year, stationery chain Paperchase apologised for a promotional giveaway in the Mail following criticism.

The Virgin spokesperson added that when it stocked the paper, it only sold one copy for every four trains.

The spokesperson told the BBC that the paper had never been stocked on its East Coast trains under the management of Virgin/Stagecoach.

And Drew McMillan, head of colleague communication and engagement at Virgin, quoted in the Aslef union's monthly magazine, said: "Thousands of people choose to read the Daily Mail every day. But they will no longer be reading it courtesy of VT.

http://www.bbc.co.uk/news/business-42621425

I mean seriously? Trian firms are banning newspapers now because a couple of passengers don't like it? The Daily Mail is the second best selling newspaper if people don't like it then they shouldn't buy it however its not really fair on people like me who read The Daily Mail that I can't now buy The Daily Mail because some people don't like whats in it.
 

Starmill

Veteran Member
Fares Advisor
Joined
18 May 2012
Messages
23,359
Location
Bolton
Remain-type business people, public sector managers, students
I would expect that there are a lot more people than that who travel on their trains.
All the same, with many demographics, outright lies are deeply unpopular.
 

Starmill

Veteran Member
Fares Advisor
Joined
18 May 2012
Messages
23,359
Location
Bolton
If they blocked its website on the Wifi that would be a bit much
There is a small possiblity it could be blocked as I found that lots of sites are, including Vox, Vice, speed testers etc etc. I tested a few after finding those three didn't work and was surprised. Of course, that could have been an error, or it could have been something affecting only that train.
 

A Challenge

Established Member
Joined
24 Sep 2016
Messages
2,823
People on here don't like the Daily Mail though, so they will probably agree with it, but I agree with your view that people (or in this case a newspaper) shouldn't be silenced because people don't like them. To be honest I think it should be stocking more papers, not less, as it says
The Guardian said:
The Daily Mail was one of a limited collection of newspapers and magazines that the train operator sold in its on-board shop and gave away to passengers in first class.
https://www.theguardian.com/business/2018/jan/09/virgin-trains-to-stop-carrying-the-daily-mail

The Independent said:
In response, the tabloid called the decision “disgraceful”, an attack on freedom of speech, and suggested that the decision was due to the Daily Mail‘s pro-Brexit stance.
http://www.independent.co.uk/news/u...iefs-compatible-richard-branson-a8149786.html
 

Bantamzen

Established Member
Joined
4 Dec 2013
Messages
9,722
Location
Baildon, West Yorkshire
Just seen this.



I mean seriously? Trian firms are banning newspapers now because a couple of passengers don't like it? The Daily Mail is the second best selling newspaper if people don't like it then they shouldn't buy it however its not really fair on people like me who read The Daily Mail that I can't now buy The Daily Mail because some people don't like whats in it.

It isn't banning The Mail though, just not selling it or giving it away. Market forces at work there, they didn't sell many so don't want to sell any more.
 

Bantamzen

Established Member
Joined
4 Dec 2013
Messages
9,722
Location
Baildon, West Yorkshire
Just seen this.



I mean seriously? Trian firms are banning newspapers now because a couple of passengers don't like it? The Daily Mail is the second best selling newspaper if people don't like it then they shouldn't buy it however its not really fair on people like me who read The Daily Mail that I can't now buy The Daily Mail because some people don't like whats in it.

It isn't banning The Mail though, just not selling it or giving it away. Market forces at work there, they didn't sell many so don't want to sell any more.
 

LeeLivery

Established Member
Joined
13 Jul 2014
Messages
1,462
Location
London
This works both ways. When Paperchase was criticised for doing a promotional deal with the DM last year, and then issued a pathetic grovelling apology, I took it that, as a reader of the Mail, they would no longer want my custom. Since then Scribbler has benefited from the purchases I would have made at Paperchase. When businesses get involved in politics they should realise that they risk alienating a large part of their customer base.

Is it politics or morality? I'd expect my employer not to discriminate on grounds of race, sexuality, gender, etc. To me, it seems hypocritical for a business to stand for those beliefs of equality, then fund and profit from the very paper promoting hate and lies. You're free to read what you wish, but Virgin also have a right, like any company not to sell whatever product they wish.
 

neilmc

Member
Joined
23 Oct 2011
Messages
1,032
West Coast Train Passengers Not Neo-Nazis - exclusive shock horror report!
 

thenorthern

Established Member
Joined
27 May 2013
Messages
4,114
I personally think that Virgin Trains haven't gone about it the right way as if it wasn't selling enough copies as they claim then they should have done what most companies do and drop the product. My local Tesco recently stopped selling Coca-Cola Vanilla but the Tesco CEO didn't write an article about it.

Virgin Trains have essentially made a big deal about it saying "Its not compatible with our beliefs" essentially making something non-political a political thing.
 

Bletchleyite

Veteran Member
Joined
20 Oct 2014
Messages
97,783
Location
"Marston Vale mafia"
There is a small possiblity it could be blocked as I found that lots of sites are, including Vox, Vice, speed testers etc etc. I tested a few after finding those three didn't work and was surprised. Of course, that could have been an error, or it could have been something affecting only that train.

More likely their utterly useless wi-fi just wasn't working again.
 

Up_Tilt_390

Member
Joined
10 Oct 2015
Messages
923
I personally think that Virgin Trains haven't gone about it the right way as if it wasn't selling enough copies as they claim then they should have done what most companies do and drop the product. My local Tesco recently stopped selling Coca-Cola Vanilla but the Tesco CEO didn't write an article about it.

Virgin Trains have essentially made a big deal about it saying "Its not compatible with our beliefs" essentially making something non-political a political thing.

I agree with you there. If it wasn't profitable, then not selling it was the simple answer. Making something political is just completely unnecessary. I don't doubt The Daily Mail wasn't compatible with their beliefs, but still it was a simple business decision that was made to sound trendy and progressive. Then again, nothing like a bit of publicity for Richard Branson and his brand. After all, someone had a train block their way of when they tried to film the Flying Scotsman, and because it was Virgin-branded (not operated though) Virgin Atlantic gave him return plane tickets to Atlanta to say sorry. Yes, we are sorry that the train timetables couldn't cater to your simple photograph that you could've taken elsewhere had you checked a detailed timetable.
 

Up_Tilt_390

Member
Joined
10 Oct 2015
Messages
923
I don't understand your point?

Lord Rothermere was a friend of Benito Mussolini and Adolf Hitler, and directed the Daily Mail's editorial stance towards them in the early 1930s. His 'Youth Triumphant' article praised the accomplishments of the Nazis and the accomplishments. It could be argued that it's not entirely far-fetched to suggest the Daily Mail has some Nazi sympathisers, though I think a lot of readers aren't like that personally. Nevertheless, the Mail isn't exactly renowned for progressive and liberal views, nor for any reliable truth-telling.

You can read a little bit more about it's support of fascism here. https://en.wikipedia.org/wiki/Daily_Mail#Support_of_fascism
 
Status
Not open for further replies.

Top