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don't they realise they could do it properly and make people realise they don't need a car so they get more customers which despite slimer marjins would make them more money, and let people like them

I don't get first's buisiness methods, what is the point of selling rubbish services for high prices, seems as though they like custom like the plague. so then the fatter marjins are pointless because they sell less and people don't like them

Why not add the average value of travel costs for a given area to the state pension based on a discount so pensioners are less likely to travel for the sake of it yet still effectively don't have to pay and the ones who don't can use the money for whatever they feel fit and it'l be means tested