Topological
Established Member
Spinning out of the ticket office thread is another question. Users of this forum will be well versed in the benefits of split ticketing to reduce prices. There are many sites offering the search facility including the ticket engine on here. However, what of those who do not know of the benefits?
The immediate cry is for a level playing field of tickets, where prices are per mile (or similar) and perhaps graded according to the speed of service (Faster premium intercity* trains carrying a higher price per mile than the local all shacks). That sounds appealing and resolves all issues of splitting because the distance would be identical.
It may be we stop there. However, there are some open questions that bring split ticketing back:
No doubt there are many more cases where the single price does not make sense. Many of these cases will also make the case for split ticketing being cheaper.
And so the question returns, how does everyone get to enjoy the cheapest journey for the trip they will make?
Personal opinion is that we will see more AI based automated processes whereby customers can interact with the computer and make the right choices for them. It is not that far from where those in the know use the internet after all.
The immediate cry is for a level playing field of tickets, where prices are per mile (or similar) and perhaps graded according to the speed of service (Faster premium intercity* trains carrying a higher price per mile than the local all shacks). That sounds appealing and resolves all issues of splitting because the distance would be identical.
It may be we stop there. However, there are some open questions that bring split ticketing back:
- Day returns - These are offered for shorter journeys, often as ways to capture common car trips at sensible prices. Off peak day returns even more so. Combining multiple day returns can be the best way to do a longer day trip
- Advances - Brilliant if they exist between the station pairs you want to travel, but there can be parts of the journey with advances still available. Advances could be removed, but then how do you promote rail to the occasional traveller who wants to make a reasonably priced long distance trip?
- Operator specific promotions - Perhaps the easiest to get rid of, but it would be hard to tell operators they were not able to create promotions without the agreement of all others. Transport for Wales has had some very useful 50% sales, TransPennine used to do their senior tickets and there are many others. Can the promotional effect those have be ignored?
No doubt there are many more cases where the single price does not make sense. Many of these cases will also make the case for split ticketing being cheaper.
And so the question returns, how does everyone get to enjoy the cheapest journey for the trip they will make?
Personal opinion is that we will see more AI based automated processes whereby customers can interact with the computer and make the right choices for them. It is not that far from where those in the know use the internet after all.