Teflon - you are absolutely right
I'd love more investment into local bus services but we've had an election bribe that was barely funded at the start, and hasn't been so for years under both the coalition and Tory administrations. Oh, and the removal of half of BSOG. That, and a commitment not to increase fuel duty meant an immediate rise in bus fares (in comparison to private car costs). Then a weakening of concessionary pass remuneration to operators so the "no worse off" was clearly no longer true.
There's a view that there's some fantastic amount of money to be liberated by not going into the coffers of greedy multinationals (yeah, comrade) and it's rubbish, as the Nexus QBP fiasco illustrated. Operators will need to make money (whether you want it or not) and when you factor in some apparatus to run some franchising scheme, then you've more than spent your margin savings.
Unless additional finance is provided, some aspiration for continental standards is just that - a pipe dream for those who fail to recognise the realities of politics and government spending. What the bus industry doesn't need is another half ar5ed, ill thought out and under resourced concessionary scheme.
I was chatting (whilst impatiently waiting) to my better half's hairdresser, who'd just returned from holiday to Tuscany. She said how much she'd enjoyed it and that they could get the bus that went straight to the station and so they'd gone to Florence, Pisa etc, and how she wished it was like that in Bristol. I asked her would she pay more money in tax to achieve that - she smiled and said no! I asked her what she would pay more tax for - she said the NHS. Yes, it's one person but you know what, it does back up what the surveys and opinion polls say!