There isn't an appropriate emoji for you...
I choose to take that as a compliment
Indeed, he most certainly has that right. However, with every right comes a responsibility to be look at things in totality. Was the reduction good news? No, and no one was indicating it was. Was it sensible to reduce back down to a sustainable level? Yes, it probably was. Is this something that has gone on repeatedly in the last 30 years across the country? Yes, it has.
For instance, I could say that "Connexions have a fleet comprising of increasingly aged, secondhand stuff discarded by larger operators". That's factually correct. However, given their business model, it would be unfair not to put things into context.
Internet discussion doesn't have to work on an eye-for-an-eye basis. We're not the BBC; we don't work on a flawed 'equal balance' system (if we did, Nigel Lawson would be blathering on about how 'climate change is a myth' every five seconds. If @tommy96 wants to complain about the service level reducing then he's not obliged to immediately say something bad about Connexions. It doesn't make him anti-Transdev or pro-Connexions, because it's factually accurate. If he said 'Connexions have a fleet comprising of increasingly aged, secondhand stuff discarded by larger operators', then that's still factually accurate - and could be a reason why passengers might choose Transdev over Connexions.
From the business's point of view, it is crucial to look at things holistically. But, from a public perspective, that doesn't matter. It really is as simple as that.
Yes and I said this before, you have a point but ONLY IF CityZap is cannibalising Coastliner patronage (and given the fact it has so few stops, that potential is minimised). If it isn't, then you remove a profitable CityZap and lose the revenue. That is also obvious.
I've also said before that I have a point either way! If Transdev
have to get rid of something, then they could afford to drop - or better yet, reduce the service - on CityZap fairly easily because they also operate Coastliner down that same corridor and they would retain the monopoly they have on bus services on that route, irrespective of how well CityZap is doing. It doesn't take a genius to know that!
Coastliner would probably mop up at least some of the revenue, and Transdev could still keep a few peak journeys working the York-Leeds route (when the most people are travelling) - I imagine that, over time, these would be incorporated into the Coastliner brand. It's a purely theoretical situation, but one that, to my mind, seems quite likely.
I appreciate that Transdev axing a profitable service in CityZap might seem like 'cutting off their nose to spite their face'. However, if an adequate saving can be made by stopping the service, it may be something that Transdev consider seriously.
Look at the X64 and the 743. Neither of those services are still here today; admittedly the latter basically got rid of the former, but by that point Transdev decided that they didn't need the 743 anyway. Is there enough demand for the service long-term?
Also, let me proffer a scenario.... Alex Hornby goes into a meeting with Transdev board and an imagined transcript...
Transdev - Hi Alex, want to talk to you about CityZap to York? How's it going?
AH - We're losing our shirts on it?
Transdev - Why? Really? You justified the investment on it providing benefits on point to point, accessing the respective city centres and so being better than the train
AH - Yes, well the train is a bit more formidable than we thought, and we also have competition from the bus - our own Coastliner business
Transdev - Oh, that seems silly. We're losing money by competing with ourselves. What are you going to do?
AH - I want to introduce a service to Manchester
Transdev - What? Using the resources from withdrawing the York service?
AH - No, I need more investment to introduce a second service
Transdev - Why? How's that going to improve the ailing York service?
AH - It isn't but I thought we'd extend a flawed concept further, so I can do more PR, get more industry coverage, do more self promoting tweets - that sort of thing
Transdev - Right.... So this Manchester service - like the York one, it competes with rail?
AH - Yes but whilst Leeds Station is a bit periperhal, Manchester Picc is actually well placed. However, we might be ok with some discounted fares etc
Transdev - And we don't have competition from our own parallel (but slower) bus services?
AH - No but we do have National Express operating over the same route. However, I'm confident that the flawed operating concept that is losing us a boatload in York will be much better in Manchester
Transdev - Ok - get refurbishing those Volvos and away you go...
None of us know what any meeting could have been like. Equally, it could have been like this...
Transdev - Hi Alex, we'd like to talk to you about CityZap to York. How's it going?
Alex Hornby - We're doing fairly well, but we could be doing better.
Transdev - In what way?
AH - Loadings are all right, but it's still quite difficult to compete with the train, which is obviously so much quicker.
Transdev - Hmm. Let's keep the York service for now. Anything else?
AH - I've been thinking about introducing a CityZap service from Leeds to Manchester.
Transdev - Go on...
AH - Well, the train takes a lot longer to get from Leeds to Manchester, via a more arduous route. I think that, with a bus straight down the M62, it'd be easier to compete with rail - over a longer distance. The train's been very unreliable recently - it's been all over the news - and all the peak-time trains are packed.
There are coaches down that route too, and we could undercut their fares. We can stop at Ainley Top too - serving the intermediate market in Calderdale and Kirklees.
Transdev - How?
AH - First operate the 503 from Halifax to Huddersfield via Ainley Top.
Transdev - I see. Any downside?
AH - Well, this is unprecedented. I've 'done my homework', so to speak, and I think I can make it work - but it's still quite risky.
Transdev - But if it works...
AH - Indeed. And we won't lose too much if it doesn't. We have to take risks in this business - and we can experiment, and 'test the waters', with a less frequent service than exists on the York corridor.
Transdev - OK then. You can start on those Volvo buses. But if becomes obvious that it's not going to pay its way, then you pull out - straight away.
AH - Will do! By the way: what should we do about the York service?
Transdev - Keep it going - for now. If we can get any revenue out of that then there's not much point in scrapping it now - at least while there's no need to make cutbacks.
AH - OK.
We just don't know. We're
both speculating.
That probably reflects the travelling patterns! I've done the 845 in winter..... very sparse!!
In winter? Yes, perhaps.
In summer? Nooooooooooo.