Shimbleshanks
Member
Only going by what Wikipedia says which is: "Although the service continued to operate, the name was dropped in June 2002 as part of a policy by Virgin Trains to not operate named trains" - which would have been well into the privatisation era.The 0110 Irish Mail wasn’t axed by Virgin it went when BR introduced HSTs on the Anglesey services in the very early 1990s. At this time the services were reduced to 3 services each way. On SX it was the up Irish Mail which was taken out but retained on SO mornings.
The departures from Holyhead were rationalised into the 05xx, 08xx and 13xx although for a while the lunchtime one was only a Bangor/Euston.