I, unfortunately, had my last two trips on Virgin last Monday. MAN - EUS and return. Up on the 07.01, superb staff nice breakfast and a 119 minute journey. Down on the 19.20 where two lovely ladies served about 100 1st class passengers with 2 drinks runs, a food run and a tea/coffee with a smile and a laugh and a joke. TMs on both trips friendly, happy and engaging.
I for one will miss them and am, I am sorry to say, fearful that the great service we have enjoyed for 20 years will not be maintained, and I like the advertising as well. So if you don't like them get a bus.
BTW> I'm 63, so hardley a hipster.