I go back and reiterate my initial point. If you look at the pre merger areas, the ones that have done badly have all been ex GRT. Yes, I know Bristol and Halifax have had issues, but look at the pre merger areas, Northampton has closed, Lowland has been scaled back, SMT has also been scaled back, with Livingston now struggling, Midland Bluebird has lost a couple of contracts to Stagecoach and has had a few meetings with the Traffic Commissioner, Leicester has seen a slowdown in investment, though it hasn't always been bad, and Eastern Counties may well be trying to compete with Ipswich Buses, but it too has seen areas hived off, with parts going to Norfolk Green, and Bury St Edmunds depot closed, though the X1 is doing well.
Now, look at the pre merger Badgerline group areas. Well, Llanelli depot of South Wales has closed, and Rock Ferry and Chester depots of what was PMT have gone to Stagecoach. Western National has also scaled back, but this was mainly due to council tendering, and this occurred in First days.
Post merger areas have seen Barnstaple close with Stagecoach coming in, Wigan go to Stagecoach, and London sold.
When the GRT bus group existed, Moir Lockhead was the boss. It's therefore interesting that the ex GRT areas are the ones to have suffered most under the Firstbus regime. The ex Badgerline group areas have only encountered problems since the "merger" with GRT.
I'm not 100% sure, but was the Firstbus style regime in use when GRT group existed, i.e. limited decisions by local management, or did it happen after the merger?
I don't think it's quite so simple to say that if it's ex Badgerline, then it somehow will have done better. Take somewhere like Potteries. Yes, it's lost an enlarged Chester and Rock Ferry, but that's not all. It's lost Crewe depot, closed Burslem depot, closed Cheadle outstation, and they would've closed Newcastle under Lyme had they chance; as it is, it's on a sale and lease back.
To look at where First went wrong, the seeds really were with the ousting of Trevor Smallwood. Increasing centralisation of decision making was one thing but the necessity/obsession with margin was the real problem. That manifested itself in a number of ways.
- Inability to win tendered services in many instances, enabling competitors to take market share, gain regular income and then be bold to compete commercially.
- Loss of tendered services means fewer vehicles to spread fixed overhead across
- Withdrawal of "marginal services" (i.e. not high enough margins for First) compounded the fixed cost pressures
You can add loss of good people who couldn't work within the stifling environment from the top man, and when they overstretched themselves with Laidlaw, a drying up of capital in which to invest in fleet replacement. Hence, lost mileage spiralled and with counter productive, above inflation fare increases, passenger figures began to slump. I could go on....
Now, I really do think the mindset has changed. Take a firm I know very well, First Somerset and Avon (aka Badgerline). It was still running a bevy of step floor Darts, was losing tendered work to Rotala, Bakers, Crosville, Faresaver etc. Also, there was a steady erosion in commercial services. In the last 18 months...
- 6 new deckers for Weston to update the main X1
- 8 new deckers for Bath for the Park and Ride - now operating 7 days a week
- 19 new single decks for Bath
- Bath to Warminster service extended commercially to Salisbury, reinstating the lost link and replacing a council tender
- Corsham town service won on tender - first Wiltshire Council tender won in how long?
- New A2 service won on tender from North Somerset Council
- 121 Weston to Bristol (back road) service - taken on commercially replacing council tender
- Radstock to Bristol Sunday tender - won back from Rotala
- Bath Uni services - replaced Rotala as "official provider" to the student union
- Plus a raft of other enhancements across the network (e.g. Bath to Radstock frequency increase) and cascades of newer fleet from Bristol to replace elderly fleet
I do realise that not everywhere has had the full treatment and there are still things that they need to get right even down in Badgerline territory. Certainly, whilst Bristol has benefited from the paintbrush, new Olympia livery isn't common in Weston or Wells with some decidedly tatty Eclipses. However, for most areas, the changes are definitely happening. For me, the really interesting episode will be how they fare in the Cornwall tenders
--- old post above --- --- new post below ---
I go back and reiterate my initial point. If you look at the pre merger areas, the ones that have done badly have all been ex GRT. Yes, I know Bristol and Halifax have had issues, but look at the pre merger areas, Northampton has closed, Lowland has been scaled back, SMT has also been scaled back, with Livingston now struggling, Midland Bluebird has lost a couple of contracts to Stagecoach and has had a few meetings with the Traffic Commissioner, Leicester has seen a slowdown in investment, though it hasn't always been bad, and Eastern Counties may well be trying to compete with Ipswich Buses, but it too has seen areas hived off, with parts going to Norfolk Green, and Bury St Edmunds depot closed, though the X1 is doing well.
Now, look at the pre merger Badgerline group areas. Well, Llanelli depot of South Wales has closed, and Rock Ferry and Chester depots of what was PMT have gone to Stagecoach. Western National has also scaled back, but this was mainly due to council tendering, and this occurred in First days.
Post merger areas have seen Barnstaple close with Stagecoach coming in, Wigan go to Stagecoach, and London sold.
When the GRT bus group existed, Moir Lockhead was the boss. It's therefore interesting that the ex GRT areas are the ones to have suffered most under the Firstbus regime. The ex Badgerline group areas have only encountered problems since the "merger" with GRT.
I'm not 100% sure, but was the Firstbus style regime in use when GRT group existed, i.e. limited decisions by local management, or did it happen after the merger?
I don't think it's quite so simple to say that if it's ex Badgerline, then it somehow will have done better. Take somewhere like Potteries. Yes, it's lost an enlarged Chester and Rock Ferry, but that's not all. It's lost Crewe depot, closed Burslem depot, closed Cheadle outstation, and they would've closed Newcastle under Lyme had they chance; as it is, it's on a sale and lease back.
To look at where First went wrong, the seeds really were with the ousting of Trevor Smallwood. Increasing centralisation of decision making was one thing but the necessity/obsession with margin was the real problem. That manifested itself in a number of ways.
- Inability to win tendered services in many instances, enabling competitors to take market share, gain regular income and then be bold to compete commercially.
- Loss of tendered services means fewer vehicles to spread fixed overhead across
- Withdrawal of "marginal services" (i.e. not high enough margins for First) compounded the fixed cost pressures
You can add loss of good people who couldn't work within the stifling environment from the top man, and when they overstretched themselves with Laidlaw, a drying up of capital in which to invest in fleet replacement. Hence, lost mileage spiralled and with counter productive, above inflation fare increases, passenger figures began to slump. I could go on....
Now, I really do think the mindset has changed. Take a firm I know very well, First Somerset and Avon (aka Badgerline). It was still running a bevy of step floor Darts, was losing tendered work to Rotala, Bakers, Crosville, Faresaver etc. Also, there was a steady erosion in commercial services. In the last 18 months...
- 6 new deckers for Weston to update the main X1
- 8 new deckers for Bath for the Park and Ride - now operating 7 days a week
- 19 new single decks for Bath
- Bath to Warminster service extended commercially to Salisbury, reinstating the lost link and replacing a council tender
- Corsham town service won on tender - first Wiltshire Council tender won in how long?
- New A2 service won on tender from North Somerset Council
- 121 Weston to Bristol (back road) service - taken on commercially replacing council tender
- Radstock to Bristol Sunday tender - won back from Rotala
- Bath Uni services - replaced Rotala as "official provider" to the student union
- Plus a raft of other enhancements across the network (e.g. Bath to Radstock frequency increase) and cascades of newer fleet from Bristol to replace elderly fleet
I do realise that not everywhere has had the full treatment and there are still things that they need to get right even down in Badgerline territory. Certainly, whilst Bristol has benefited from the paintbrush, new Olympia livery isn't common in Weston or Wells with some decidedly tatty Eclipses. However, for most areas, the changes are definitely happening. For me, the really interesting episode will be how they fare in the Cornwall tenders