I can't believe people fall for all the spin and lies about making things easier, or more transparent and all the other things said to justify what is often a cut in service or an increase in pricing.
Stuff like 'You told us that all of the cheap deals we have been offering were too confusing, so we've scrapped them in favour of a new fixed-charge ticket. It might cost slightly more but it is now simple and transparent, and that's what you asked for. What's more we have more of these more expensive tickets than the older, cheaper, ones so you're more likely to get one in the future.'.
I made that up, but it could quite easily be written by a train or airline operator.
I've had my bank explain away an increase in my monthly service charge by saying they've simplified the services offered (which could mean they've actually REDUCED the things they offer me) and I guess they figure people either don't read the letters properly or are too thick to understand.
If people did always see though the spin, they wouldn't do it.
I hate it when a company lies by saying they've had loads of positive feedback. The thing is that you can't disprove it, and in my job I've had plenty of people in different companies telling me 'off the record' that it's not true!
Stuff like 'You told us that all of the cheap deals we have been offering were too confusing, so we've scrapped them in favour of a new fixed-charge ticket. It might cost slightly more but it is now simple and transparent, and that's what you asked for. What's more we have more of these more expensive tickets than the older, cheaper, ones so you're more likely to get one in the future.'.
I made that up, but it could quite easily be written by a train or airline operator.
I've had my bank explain away an increase in my monthly service charge by saying they've simplified the services offered (which could mean they've actually REDUCED the things they offer me) and I guess they figure people either don't read the letters properly or are too thick to understand.
If people did always see though the spin, they wouldn't do it.
I hate it when a company lies by saying they've had loads of positive feedback. The thing is that you can't disprove it, and in my job I've had plenty of people in different companies telling me 'off the record' that it's not true!