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Stations rebranded to Great British Railways design / Rail Alphabet 2

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Hb06_

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I went to Coventry and Crewe last weekend. Coventry now has exterior wayfinding signage at it's new station building, but it doesn't look right to me. The arrow and font weight really don't compliment each other. Crewe has a surprising amount of "new" signage.
 

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Trainfan2019

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I'm surprised Crewe hasn't got any more new signs. When I took my photos of the new signs at Crewe a few weeks ago (further upthread) I expected to see more each day. As far as I know though, no other ones have appeared at Crewe apart from the ones in this thread.
 

Meerkat

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I went to Coventry and Crewe last weekend. Coventry now has exterior wayfinding signage at it's new station building, but it doesn't look right to me. The arrow and font weight really don't compliment each other. Crewe has a surprising amount of "new" signage.
Why are they doing this!?
It all looks cheap and temporary and the stick arrows are awful. At the very least get some vinyl out and put coloured bands along the bottom.
Its almost like right wingers said "You wanted BR back....isn't communism dreary?"
 

Chiltern006

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feel like a design like this would have been better i can't lie. my own designs

RA2 is very dull and uninviting
 

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py_megapixel

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feel like a design like this would have been better i can't lie. my own designs

RA2 is very dull and uninviting
I don't really see what you've improved there to be honest. It's not worse, but I'm not sure changing the font makes any difference to the fact that just having text and arrows looks boring.

I'm also still in two minds about whether the wayfinding signage looking boring is actually a bad thing.
 

Bletchleyite

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I don't really see what you've improved there to be honest. It's not worse, but I'm not sure changing the font makes any difference to the fact that just having text and arrows looks boring.

It is like what the back end of New St has and I think it looks very good. White just looks drab and gets dirty.
 

py_megapixel

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It is like what the back end of New St has and I think it looks very good. White just looks drab and gets dirty.
Yes, I think the "dark theme" version of it, as I can't help but call it, looks nice - but Chiltern006's post suggested that Rail Alphabet 2 (which is the font) was the problem. I disagree that it is - though perhaps a bolder weight should be used.
 

Bletchleyite

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Yes, I think the "dark theme" version of it, as I can't help but call it, looks nice - but Chiltern006's post suggested that Rail Alphabet 2 (which is the font) was the problem. I disagree that it is - though perhaps a bolder weight should be used.

I am not that much of a fan of the font, but I don't hate it either (I do hate the arrows, though). But I agree it looks better in a bolder face.
 

Trainfan2019

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Going back to rail alphabet 2 at Crewe, there's still a little bit of original rail alphabet left in situ there...
 

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HarryL

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That neatly demonstrates why white signage is a bad idea.
But that amount of grime on any colour sign is going to look bad, it's not something particularly wrong with white. Any sign is going to get messy if left in a station for this long without being cleaned.

Here's an example of a Virgin era sign at Crewe (taken from Google Street View so ignore the wobble, I assume it isn't actually this beat up) that was starting to get messy in 2015 and given another 10-20 years as the BR one has been, would be just as bad even though its a black background.

Screenshot 2021-12-23 135722.png
 

Mollman

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Goldfish62

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Probably need the geographical context but the direction of the arrows seem inconsistent. The coloured lines denoting the underground lines are definitely too thin, I didn't notice them at first as I was expecting something to the left of the line name.
The lines so thin that the colours are barely distinguishable.
 

Peter Sarf

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The lines so thin that the colours are barely distinguishable.
I never noticed the lines - pointless as too weak and too far from the text. Lilly being gilded.

I also wonder if the name of the two lines should be indented. My first interpretation was that the "Euston Underground via stairs" was a separete entity from Victoria and Northern. I assume there is a sign nearby pointing out the alternative underground lines (at Euston Square) ?.
 

HYPODERMIC

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Hmm.

I really like Rail Alphabet 2 itself - it's a very crisp and clear typeface which successfully modernises the original. It looks excellent in the white-on-black trial signs at New Street.

I do quite like the smaller directional/wayfinding signs at London Euston and Coventry as well. However, the little pictograms/symbols seem too small to me. Even in the reasonably close-up photos from Euston, the details on the 'customer lounge', 'lost property', and 'toilets' symbols are actually quite hard to read from a distance. I suspect that people with poorer eyesight might find the symbols hard to read at a glance. For me, the symbols are so small that my eyes are naturally drawn to the words instead. And as others have said, the arrows look much too 'thin'.

I don't like the bigger 'Euston Station' entrance sign. The giant black on white still looks very austere and uninviting - like what I imagine the 1980s to have been like. But I don't mind the black-on-white for the smaller directional signs; it actually looks quite presentable.
 
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physics34

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Im starting to agree the typeface isnt bold enough....

And the errors and lack of attention to detail in places in worrying
 

Class360/1

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What a waste of money! Fonts and signage need to be consistent, and RA2 signage is anything but that.

such a shame if I’m honest with you
 

the sniper

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It is like what the back end of New St has and I think it looks very good. White just looks drab and gets dirty.

Totally agree. That design would have been quite unique internationally, smart, clear and a nod to traditional railway signage. Pictures reposted in the post below, so nobody forgets what we could have had...

I have photos. It looks very classy, much nicer than the white.

Photos show station direction signs in Rail Alphabet 2 font and a black board and white/yellow text colour scheme

Hopefully NR's choice isn't set in stone.
 
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Class360/1

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at Crewe, there's still a little bit of original rail alphabet left in situ there...
Same with Bath Spa- there are tonnes

I really hope NR review this, but I doubt this. Furthermore, unless the sign is cleaned regulary, give it some time and the sign will be too muddy to read.
 

Goldfish62

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What a waste of money! Fonts and signage need to be consistent, and RA2 signage is anything but that.

such a shame if I’m honest with you
Agreed. This whole project is a complete waste of time and money if there's no consistent standard. A lesson in how not to implement a new corporate identity.
 

thomalex

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So the sign in the first image it should just be Euston not Euston Station, the arrow is also incorrect.

Sign in the second image is better but no separation between the two directions is confusing, could do with a line here. Also I believe the right arrow should be on the right side of the the sign not the left.

Still very rusty at the moment with real life implementation
 

D6130

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Why not simply reinstate Rail Alphabet 1....as used by BR from 1966 until privatisation? It was nearly perfect and copied by other administrations (e.g. DSB).
 

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