Readers of thread might be interested in the government's research on public opinions of train fares already linked on the main GBR thread
here.
It makes interesting reading that of it I have seen so far. One of the benchmarks for transparency and fairness is apparently Netflix and other streaming services (presumably such as Spotify). Dynamic pricing, which I have been keen on for intercity routes, is not liked by the focus groups, and seems not likely to go forward. I feel this is to dismiss one of the main tools to make intercity travel financially profitable, although perhaps the open access operators will be able to sell their services this way?
We are always been told how rail transport lacks the dynamism of airlines, but media streaming services did not exist when Easyjet was getting started. Adopting that now familiar model could be a way of stealing a march over the air industry. This is why in previous threads I have been banging on about Mobility as a Service (
Maas), which can transcend rail to provide genuine integrated transport.
One thing is for certain: the railway is too complex for simple solutions - far more complex than a regional airline - and the best outcome might require a combination of various payment models.