This thread reminds me of Western Greyhound in respect of they were both highly regarded at one point. Where did Hulleys problems start. Was it when the present owner acquired the business of were some of the problems inherited?
I think you'll get 1001 opinions on this!
From my perspective, Hulleys were a competent, unambitious operator prior to the current owner taking over. They mainly focused on tendered work in the Peak District, with only a few commercial services. They were known for well presented vehicles, friendly staff and efficient operations, plus there was a small coach operation.
My understanding - and I'm happy to be corrected on this - is that the current owner got involved on the operations side about a year or so prior to buying the company outright. I believe he was behind the X70 fast Chesterfield to Bakewell service.
Things looked promising when he took over. Ambitious new services started, picking up services that Stagecoach didn't want any more in the Chesterfield area, new vehicles, retro liveries. All seemed positive.
I'm not sure if Covid was the catalyst, or just hid some of the problems behind his approach, but it started to become evident that he was working things too hard. Timetables with no slack or recovery time, indeed timings which simply weren't possible. Optimistic assumptions of passenger numbers - although the failure to meet these may be linked with the timetabling issues.
Of course issues such as driver shortages (which did for the X1), roadworks (one of the factors for the withdrawal of the 80) and unreliability of the older vehicles (their current main problem) have been factors. Some of these are hard to account for, others maybe could have been avoided or mitigated with better planning.
I'm unclear what impact the take-over of Go Coach had. It always seemed an odd move, maybe it helped in the short term but masked bigger problems developing. It's only since this was unwound that things have really seemed to get bad. Even ignoring the PI, the current inability to deal with the shortage of buses seems odd and concerning. Things have improved recently as they've been able to get 2 or 3 fixed up, but they are still short of what is needed to run a full service, never mind having any spare to cover for breakdowns.
There was clearly an intent to grow the business from what it was. Whether they would still be around had nothing changed is debatable. The intent was good, maybe the execution was lacking, maybe it was just circumstances. It was refreshing to see someone prepared to try things, compared to other local operators who just scale things back or go begging to the council for subsidy if services aren't paying their way. Possibly with guidance from someone more experienced at running a bus company things might have worked out. As for the future, the next few weeks will be telling I think. If they can stabilise vehicle availability and fix the issues the TC raised then hopefully a period of consolidation will secure things for the future.