I am familiar with Howden, as a station its in the middle of nowhere north of Howden the town, but for anyone living in the area bounded by Goole, Hemingborough, Gilberdyke, and maybe even North Cave its a good rail head, free parking, and because of its location not subject to town centre congestion, unlike Selby or Goole. Its not a highly populated area but it does generate rail traffic.
Goole is on a different line but is only about 3 miles away, so unless I am within walking distance of Goole station if I am travelling south of Doncaster and need to use a car to get to the station I would consider using Howden as I then dont need to change at Doncaster.
Its not a fast route (75mph I think) so the impact of the stop on journey time is minimal, and given that HT stop there, and they are an OAO it must be worth their while.
Here is a view of the station, London bound platform on the left, Hull bound on the right, car park over the crossing on the left. Taken from StreetView
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