ModernRailways
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- 21 Apr 2011
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Where is this information from? I can not find anything online other than the trademark registration for "Lumo" that East Coast Trains Limited made? Where are the details of the cheap walk up fares available?East Coast Trains Ltd will be launching very soon. The services will be branded 'lumo' and on launch there will be some cheap walk up fares running all the way till December. Extremely low quality is because I've had to remove other information.
This has been passed to me from a colleague who moved over to join them. It's not announced anywhere yet and is meant to be under wraps.Where is this information from? I can not find anything online other than the trademark registration for "Lumo" that East Coast Trains Limited made? Where are the details of the cheap walk up fares available?
Ah i see. Personally i would have preferred to if they just called it "East Coast Trains" instead. What is it with so many TOCs coming up with all these ridiculous names during the past few years. It certainly seems to be the latest trend to gives silly meaningless names to trains. Arterio, Aurora, Azuma, Citybeam, Lumo, Paragon, etc.This has been passed to me from a colleague who moved over to join them. It's not announced anywhere yet and is meant to be under wraps.
But GBR branding won't extend to open access?So far this week we've had "Lumo" and "City Beam". Roll on GB Railways and an end to this nonsense.
I know. But at least it'll reduce the marketing fluff of the rest.But GBR branding won't extend to open access?
So far this week we've had "Lumo" and "City Beam". Roll on GB Railways and an end to this nonsense.
But GBR branding won't extend to open access?
Who thinks these names up?
Lumo or Slomo...
It's *almost* as if they're trying to appeal to the general public than a bunch of trainspotters. Crazy.
Any news yet on how the ticketing will operate? Will they be part of the normal ticketing system? Will tickets be available to purchase from Guards onboard trains just like FHT and GC do? Will you be able to buy their tickets from TVMs and Ticket Offices at stations? Or is all this still being decided?
Not sure where to find a source, but I believe the idea the whole way through has been to focus on advance fares, they won't offer any "lumo only" walk up tickets, although "any permitted" will be valid. There's no reason TVMs and Ticket Offices wiuldn't offer their fares - they appear to be in BRFares now - KGX-NCL starting at £7.90 with no railcard
I suspect anyone on board will be sold a ticket as they won't have a Penalty Fares scheme, but remains to be seen the policy on offering discounted fares on board.
Not sure where to find a source, but I believe the idea the whole way through has been to focus on advance fares, they won't offer any "lumo only" walk up tickets, although "any permitted" will be valid. There's no reason TVMs and Ticket Offices would't offer their fares - they appear to be in BRFares now - KGX-NCL starting at £7.90 with no railcard
I suspect anyone on board will be sold a ticket as they won't have a Penalty Fares scheme, but remains to be seen the policy on offering discounted fares on board.
Yep. Let's hear it for fewer services and more expensive fares, then.
"Lumos" (the spell for light from Harry Potter springs to mind).
It's *almost* as if they're trying to appeal to the general public than a bunch of trainspotters. Crazy.
I don’t know, it sounds more like some kind of toilet cleaner to me.
I just noticed that. I suspect they may be very low for the launch period. The original pitch was an average fare of £25, I believe, currently everything in is below that!Even the most expensive single King's Cross-Edinburgh is only £21.90. That's insane.
Especially considering it's heavily rumoured that the trains will be more comfortable than the LNER equivalents!! It would be insane for people not to use them if there was a departure at an appropriate time.If their fares are genuinely as cheap as it appears, they could call themselves Turd on a Stick and it wouldn't make much difference.
I'm surprised they even bothered coming up with a new brand. "Avanti East Coast" would have been fine.
If their fares are genuinely as cheap as it appears, they could call themselves Turd on a Stick and it wouldn't make much difference.
That would make sense, though if they are participating in the RDG's ticketing system (which they seem to be, if their fares are in the data) then will they not have to accept 'any permitted' walk up tickets anyway?Thiugh it needs to be clear they are not a "normal" operator, accepting walk up tickets etc. Hence totally different name.
To be fair, Azuma is Japanese for "east" (London North Eastern Railway), and Paragon is most likely based on Hull Paragon interchange (where these units operate). The others do sound random thoughIt certainly seems to be the latest trend to gives silly meaningless names to trains. Arterio, Aurora, Azuma, Citybeam, Lumo, Paragon, etc.
They will. But it doesn't mean it makes sense for their promotional material/marketing to fit with the others.That would make sense, though if they are participating in the RDG's ticketing system (which they seem to be, if their fares are in the data) then will they not have to accept 'any permitted' walk up tickets anyway?
By all accounts they will accept walk-up tickets. It would be foolish not to participate in ORCATS, even if it makes up a small percentage of their passengers. Although I agree the branding should differentiate the product from the 'full service' offering of Avanti.Thiugh it needs to be clear they are not a "normal" operator, accepting walk up tickets etc. Hence totally different name.
By all accounts they will accept walk-up tickets. It would be foolish not to participate in ORCATS, even if it makes up a small percentage of their passengers. Although I agree the branding should differentiate the product from the 'full service' offering of Avanti.
They may accept them, but not take revenue from them, or something? I thought they couldn't so as not to be primarily abstractive