.
I think a big problem for First Potteries is that the travelling public in that area have been messed around by First for so very many years that the company has acquired a very poor reputation. The terrible state of the fleet until quite recently tended to confirm that there was little real interest by management in offering anything like a quality product.
Nigel Eggleton is on record some months ago saying that Potteries is a difficult area and that (at that time) the future didn't look too promising. It will be interesting to see what progress is made now that Newcastle has closed and the pvr reduced.
I entirely agree with the first paragraph. As I posted a while back, it felt as though they wanted the company to fail. Compile a list of the things you need to do to make a company fail, then compare it to how things were (for a number of years, not just short term) in The Potteries.
I'll make a start; poor quality buses (tick), unreliable services (tick), prices increased well above inflation (tick).
As for Mr Eggletons comments that it is a difficult area, I worry that a conurbation of 360,000 people cannot support (at least) one profitable bus company!
I note that they have now decided to split one of the convoluted, artificially created for management convenience, long routes (the 3 service) - as a result of unreliability issues. Well, perhaps that potential issue was put to them as part of their sham consultation on the new network in 2014 but they went ahead regardless. Wonder how many customers they have lost in the meantime?
Now, please separate out the artificially linked services serving Newcastle (linked as a result of the depot closure and artificial as it exists merely to give management an easy ride). There is no benefit to the travelling public of linking four wholly independent routes (2, 22, 72 and 97). They are not advertised as through services, so there is no benefit for passengers who may want to connect between those services, there is no operational benefit as exactly the same number of buses are required, and delays on one service impacts on the other services which the average punter simply cannot understand. As now recognised with splitting the 3.
"All the buses are on the road, there is nothing we can do about it".
"Count them all out of the depot in the morning then wash your hands until drivers start coming in (late) for their rest breaks".