Ok, another example.
Ryanair have been given a open access licence to run 3 trains a day from London Euston to Glasgow and back, calling only at Manchester Piccadilly both ways. Paths have been found, so no issues there.
Tickets will go on sale 6 months ahead.
A single ticket from Euston to Manchester will cost £20 and £25 to Glasgow. Manchester to Glasgow will cost £15. Prices will rise accordingly nearer the date of departure.
A surcharge of £8 per ticket will be payable if you purchase the ticket at the station, including machines. No surcharge if bought online with Ryanair.
There are 300 seats on the train and you have the option to purchase the seat of your choice, if available. Prices for seats will range from £8 to £12 depending on the seat. No more than 300 people can catch this train, no standing. If you don't purchase a seat you will be assigned whatever seat is left the day before you travel, via email.
You can take a small bag that can fit under the chair in front of you or on your lap for free. A small suitcase will cost you £15, a large suitcase £30.
A bike will cost £18 and a pet will cost £15. If you purchase suitcase / bike you will be sent labels to attach to your items the day before travel.
Your items will be scanned by staff as you enter the platform at Euston, same at Piccadilly. No scanning needed when the train arrives in Glasgow. Scanning will take place at Glasgow and Piccadilly on the return journey but not at Euston.
You can purchase tea / coffee on the train but no meals. You can only purchase meals online to save waste.
There will be no delay repay with this service, you will have the option online, to purchase insurance.
Internet will be available at a cost and 2 carriages on this train will have tv screens at the back of each chair, you can pay to watch films and gamble , at a cost.
Does this sound better?