And those on the remaining routes are likely to be fleeced for ludicrous fares to use ever-declining services as are First Bus passengers all over the country.
Of course, they could also ditch the whole franchise as soon as it starts costing them anything. They do have form for that.
I know this is blasphemy on what appears to be a First Fans Forum, but, free speech and all that.
It's not just First though, so it's not a pro or anti-First comment. Every council has had to cut back on subsidies for buses, and many routes around me (Hertfordshire) have been cut or, wherever possible, merged into a longer route that might be more inconvenient - but at least means people still have a bus.
We can save the argument about the politics, as to whether the state of the country in 2010 forced the cuts and so on - but those cuts are very, very real nonetheless.
So, I doubt First, Arriva, Stagecoach, Uno or any other operator has been simply squeezing more and more subsidy (especially in the cases where it's the council that comes up with the routes and how much it will pay someone to run them).
More likely, the routes that were subsidised have gone and First couldn't make a commercial success without it. Just as you have trains carrying thin air during parts of the day, so to with the buses.
One way to keep them running would be to increase fares. Is that fair? Well, again, it comes down to whether you want a bus operating or not.
It's not ideal, and one would hope that if/when the economy recovers we'll see the money being spent on buses increase.. and then I guess the bus operators will be accused of cashing in.
At the end of the day, people want buses but many don't pay to use them (as in their entitled to free travel) or want to pay higher fares - and how exactly does a bus operator cope with that?
What if Virgin ran buses? How do you think they might do things differently?
I'm sorry but with your "those on the remaining routes are likely to be fleeced for ludicrous fares to use ever-declining services as are First Bus passengers all over the country." comment, it's quite clear you're picking on First only, when it's obvious that 1) it isn't just First 2) I doubt people all over the country are boycotting First buses, as to most people it's just a bus.