EE Andy b1
Established Member
West Coast Railways isn't a OFFICIAL TOC, as well it isn't considered a passenger TOC, it wouldn't be too confusing, if it's called WCT, West Coast Trains
It's not going to be though!
West Coast Railways isn't a OFFICIAL TOC, as well it isn't considered a passenger TOC, it wouldn't be too confusing, if it's called WCT, West Coast Trains
Interestingly avantitrains.com/.co.uk have been bought as the NS severs point to the same NS severs for westcoastrail.co.uk
Surely it's going to be something that isn't exactly the groups brand, hence why Avanti doesn't seem likely to me?
With the way corporate branding has been removed from other TOCs as they came up for renewal, surely this will be the same?
Is a neutral, regional name not better for the DfT long term than changing names with operators and all the rebranding costs that go with it?
It is not beyond the bounds of possibility that the DfT specified that the winning bidder will develop a brand that must be made available gratis to any successor. Thus, the winner 'does the DfT's work' (in a sense) in making the brand.But it's not neutral like other TOCs are now. GWR for example is a trademark of the DfF is it not, meaning any future operator of the route could just keep the same name perpetually
It is not beyond the bounds of possibility that the DfT specified that the winning bidder will develop a brand that must be made available gratis to any successor. Thus, the winner 'does the DfT's work' (in a sense) in making the brand.
This will bite me on the backside, I know, I just can't see "Avanti" being chosen.
But it's not neutral like other TOCs are now. GWR for example is a trademark of the DfF is it not, meaning any future operator of the route could just keep the same name perpetually, meaning a stronger brand identity being built over time. Is a neutral, regional name not better for the DfT long term than changing names with operators and all the rebranding costs that go with it?
It is not beyond the bounds of possibility that the DfT specified that the winning bidder will develop a brand that must be made available gratis to any successor. Thus, the winner 'does the DfT's work' (in a sense) in making the brand.
There was no requirement in the Invitation to Tender for the West Coast Partnership brand to be transferable to a successor operator. Only a statement to the effect that it would be preferable.I believe that is precisely what the "new generation" franchise agreements involve, yes. So Avanti could pass on with the TOC. It is a generic brand - it doesn't include the words "First" or "Trenitalia". It might sound a bit Italian, but so what?
What does Avanti mean?
No; "forward" in Italian.west in Japanese
I think you are thinking of 'Azuma', which is east in Japanese.west in Japanese
I think you are thinking of 'Azuma', which is east in Japanese.
Pic here390005 now Debranded
I like the obvious dirt line!Pic here
769s? For InterCity West Coast services?More likely the new 800 trains or 769s will be named Avanti like the paragon name for Hull Trains
Apparently the new Brand name for First Trenitalia is .....
Going to be announced officially on Monday 25th November 2019.
Bet it is LMS (or London Midland & Scottish Railway)
Apparently the new Brand name for First Trenitalia is .....
Going to be announced officially on Monday 25th November 2019.
We have to wait a month?!
Apparently the new Brand name for First Trenitalia is .....
Going to be announced officially on Monday 25th November 2019.
Surely they already have it decided? So why can't they tell us for nearly 4 weeks?
It's all about the build up....